We were trusted to design the packaging for Koepoe-Koepoe's White Pepper seasoning, a well-known heritage brand in the Indonesian spice market. The challenge was to create a fresh, modern look while honoring the brand’s legacy and maintaining consistency across its product line.

Our approach focused on delivering a clean and vibrant packaging that reflects the purity, aroma, and culinary richness of white pepper. We carefully balanced visual storytelling and product clarity, incorporating key elements like ingredient visuals, color-coded accents, and easy-to-read labeling—all while adhering to regulatory requirements for food packaging. From concept sketch to print production, this project reflects our strength in brand-aligned packaging design, enhancing shelf impact and customer appeal for one of Indonesia’s most trusted seasoning brands.